Entrepreneur, participatory media strategist, blogger, journalist, aspiring coach. http://josschuurmans.com
Finland
Entrepreneur, participatory media strategist, blogger, journalist, aspiring coach. http://josschuurmans.com
Finland
After six years at Nokia's global communications team, I decided to re-boot my own firm with a new name and a new business proposition.
All transactions - either privately, in busines, or in the public domain and the media - are the result of relationships, built on conversations between people. Cluetail Ltd. - an hommage to the Cluetrain Manifesto and the Long Tail - is an integrated communications services company which helps its customers enhance the quality of their conversations, connections and relationships.
Building on our experience in journalism, organizational communications, and participatory intra- and Internet technologies, Cluetail develops processes and tools which maximize the reach, impact, visiblity and measurability of our customers' communications efforts.
Cluetail's consultancy services include current- and desired-state analyses and roadmapping, process and tool development and implementation.
Cluetail's operational support services include technical support, content and channel management, content creation, media monitoring, business intelligence, training, team building, coaching and mediation.
(Online Media industry)
March 2002 — Present (7 years 10 months)
Cluetail Ltd. is an integrated communications services company which helps its customers enhance the quality of their conversations, connections and relationships.
Cluetail's consultancy services include current- and desired-state analyses and roadmapping, process and tool development and implementation.
Cluetail's operational support services include technical support, content and channel management, content creation, media monitoring, business intelligence, training, team building, coaching and mediation.
Contact me at: +358 50 59 33 006
or: <jos.schuurmans@cluetail.com>
(Public Company; 10,001 or more employees; NOK; Telecommunications industry)
September 2002 — August 2008 (6 years )
Offers strategic input as to how internal business owners can leverage Nokia-internal media in order to engage employees and managers globally.
Conceptualizes processes and tools to support (global, internal, online) communications strategies. Project-manages the development, implementation and handover of such processes and tools.
Global concept owner of 'Nokia-internal news' and the 'Central News Desk', a company-wide platform for internal news creation and distribution.
Helps shape the global internal conversation by contributing and editing text and audiovisual content, including top executive interviews and news reports on the company's News Hub intranet site.
Helps transfer competence in the area of content creation and participation to colleagues within and outside the Corporate Communications function.
(Public Company; Publishing industry)
November 1999 — February 2002 (2 years 4 months)
Associate Producer of 'WOW! Wireles' and its re-branded successor, 'Nordic Wireless Watch'.
First-ever online news service delivered simultaneously as a Website, an email newsletter, a WAP service (as part of Finnish teleoperator Sonera's WAP portal), via SMS, to Palm OS, Windows CE, and 'thin HTML' tailored to Nokia Communicator devices.
English-language news about mobile communications in the Nordic countries, part of the leading Finnish business portal by publicly listed Talentum Group, Helsinki.
The news service won the NetMedia European Online Journalism Award 2000 for best technology reporting.
Presentation: Editorial intricacies of Web and WAP publishing National Technology Research Centre (VTT), Espoo, Finland, May 2000.
(Self-Employed; Myself Only; Newspapers industry)
March 1999 — October 1999 (8 months)
Helsinki-based international news reporter on northern European affairs and European integration, for the Netherlands Press Agency (ANP) and the Netherlands Press Association (GPD).
(Public Company; Online Media industry)
February 1998 — February 1999 (1 year 1 month)
Concept developer, Internet news reporter and editor at the eCity newsroom of City OnLine, Amsterdam.
The virtual city community portal, part of publicly listed Wegener Arcade NV, won the Interactive Publishing Award 1998 for the best European Internet community website.
Presentation: Internet publishing and online community building, 2nd International Congress 'Politics & Internet', University of Tampere, Finland, January 1999.
(Privately Held; 1-10 employees; Media Production industry)
December 1996 — February 1999 (2 years 3 months)
Co-founder of Utrecht, Netherlands-based Ojamies & Schuurmans Media. Media content production, consultancy, web design and content management for print, radio, television and Internet delivery.
Selection of clients:
Autowijzer Internet / Wegener Arcade NV; Banking Review magazine; European Journalism Centre; Facing Facts / Visual International Network Internet publishing; Hospitality Management magazine; Leiding Geven en Organiseren (Leadership and Management magazine); MTV3, Helsinki; Ode Magazine; Press Agency Info Pro; PRO TV, Romania; Rendement / VNU Business Publications; Utrecht School of Journalism; TROS Online Radio.
(Public Company; Newspapers industry)
March 1996 — January 1998 (1 year 11 months)
Internet editor with youth newspaper Primeur, Primeur Internet, PrimeurPost, Amersfoort, the Netherlands.
(Privately Held; 1-10 employees; Information Technology and Services industry)
January 1994 — November 1996 (2 years 11 months)
Co-founder and project manager with Utrecht-based Nieuwsbank, an online press release aggregation and distribution service. Design and content management of Internet-sites, customer support.
(Public Company; Information Services industry)
July 1995 — September 1995 (3 months)
Reporter with the financial news wire, the Associated Press - Dow Jones News Services, Amsterdam, the Netherlands.
(Educational Institution; Professional Training & Coaching industry)
June 1994 — June 1994 (1 month)
Rapporteur of the seminar 'Young Readership and the Future of the Written Word', European Journalism Centre, Maastricht, the Netherlands.
(Public Company; Publishing industry)
February 1994 — February 1994 (1 month)
Production assistant with Finnish television channel MTV3 for news reports on the flooding Dutch Maas and Waal rivers.
(Public Company; Publishing industry)
June 1992 — September 1992 (4 months)
Internship: reporter with VPRO Gids magazine, Hilversum, the Netherlands.
(Non-Profit; Music industry)
March 1992 — June 1992 (4 months)
Co-anchor and editor with rock music programme U-pop Radio on local Stadsomroep Utrecht radio station, the Netherlands.
(Non-Profit; Music industry)
January 1989 — April 1992 (3 years 4 months)
Reporter, Editor-in-Chief with rock music magazine Vonpopp, Utrecht, the Netherlands. Member of the Board of U-pop, the publisher.
(Privately Held; Newspapers industry)
September 1990 — November 1990 (3 months)
Internship: news reporter with the city desk of Nieuwsblad van het Noorden daily newspaper, Groningen, the Netherlands.
International Relations, International Law, International Political Economy, European Integration 1993 — 1995
Presentation: Introduction to Datacommunications, University of Amsterdam, the Netherlands, June 1995.
Academic paper: Eastward Enlargement of the European Union, presented at the 'EU/UCLA Seminar Conference', University of Göttingen, Germany, March 1995.
Journalism, European Integration 1992 — 1993
Journalism, Magazine Publishing, Radio Production, European Integration 1988 — 1993
Sociology 1986 — 1987
Gymnasium Alpha , Latin, Ancient Greek, Dutch, English, German, Economics, Biology , 1979 — 1986
Organizational communication strategy, innovation, leadership, creativity, competence development & transfer, coaching, international political economy, corporate relations and responsibility, environmental affairs, Internet, Web 2.0, social media, journalism, storytelling, blogging, mobile communication, technology, business, entrepreneurship.
The 'News Hub', Nokia's news and conversation intranet site, where Jos was a concept developer and editor, was granted an Award of Excellence at the CiB Awards 2007, by the British Association of Communicators in Business.
'WOW! Wireless', a Helsinki, Finland-based Web and Wap publication on mobile communications, part of Talentum Publishers, of which Jos was the associate producer at the time, won the NetMedia European Online Journalism Award 2000 for best technology reporting.
'City OnLine', an Amsterdam-based Internet portal, part of publicly listed Wegener NV, where Jos was a concept developer, reporter and editor at the time, won the Interactive Publishing Award 1998 for the best European Internet community website.