Brand Manager at Sito Oy
Petri Pystynen's Overview
- Principal Designer / Co Founder at Nordkapp
- Lecturer at Marketing Institute of Helsinki
- Art Director (Maternity Leave) at MTV3
- Art Director / Post Production Supervisor at Oy Anima Vitae Ltd.
- Senior Designer at Razorfish Helsinki
- Special FX Artist / Post Production Supervisor at Provideo Oy
- Junior AD (Summer jobs) at SEK & GREY / EURO RSCG
- Marketing Institute of Helsinki
- Tampere School of Art and Communication
Vehkalahti Senior High
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Petri Pystynen's Summary
Petri is a design professional with 15+ years of experience in marketing, visual communication and recently in the fields of design management and service design.
His goal is to deliver better products and services and to help clients communicate more accurately in both tactical and long term perspective.
Specialties: Marketing, visual communication, productization, service design, design management, brand strategy.
Petri Pystynen's Experience
Partnership; 201-500 employees; Civil Engineering industry
February 2012 – Present (1 year 5 months)
Sito is a company that operates in infrastructure, transport and environment sectors. Sito consist of multi-talented people that strives to provide the best service and high quality design. Our services cover all phases of the client process from consultancy to project maintenance.
Visual Communication & Marketing, Brand Strategy, Service Design, Interaction Design.
Privately Held; 1-10 employees; Executive Office industry
August 2007 – Present (5 years 11 months) Helsinki
Hammerfest Holding is a creative industry investor.
Principal Designer / Co Founder
Privately Held; 11-50 employees; Design industry
May 2007 – January 2012 (4 years 9 months)
We are Nordkapp, a group of experienced designers, strategists and technologists set out to make the future happen.
Our job is to help you find valuable insights and turn them into new business opportunities, concepts and interactive products and services your customers fall in love with —every day.
Art Director (Maternity Leave)
Privately Held; 201-500 employees; Broadcast Media industry
January 2005 – December 2006 (2 years)
Art Director of largest commercial broadcaster in Finland. Working between marketing and news department to improve and open up the multidicispline collaboration. Responsible of brand strategy and daily implementation quality of MTV3 Newsbrand at all touchpoints.
Public Company; 1001-5000 employees; pub; Marketing and Advertising industry
June 2001 – June 2002 (1 year 1 month)
Senior designer at Razorfish. Collaboration projects in Helsinki and also in Los Angeles Office. Helsinki office was closed down by the owners. It was great to work with the top notch people while it lasted.
Junior AD (Summer jobs)
Privately Held; 51-200 employees; Marketing and Advertising industry
1998 – 1999 (1 year)
Petri Pystynen's Languages
English(Professional working proficiency)
Finnish(Native or bilingual proficiency)
Swedish(Limited working proficiency)
Petri Pystynen's Skills & Expertise
Petri Pystynen's Education
IDBM Pro, International Design Business Management for Professionals
2006 – 2008
Joint venture of Helsinki School of Economics, University of art and design and University of Technology. The objective of the IDBM programme is to train skilled professionals for key roles in international design business.
Marketing Institute of Helsinki
MAT, Marketing Studies with International marketing diploma
2004 – 2007
Tampere School of Art and Communication
Fine Arts and media
1994 – 1997
Vehkalahti Senior High
1990 – 1993
Petri Pystynen's Additional Information
Photography, off-piste skiing, tennis, books, music, martial arts.
- Honors and Awards:
VUODEN HUIPUT The Finnish Savings Bank Group, silver, 2010
VUODEN HUIPUT Marina Housing, shortlisted, 2008
EPICA Nokian Tyres, shortlisted, 2004
VUODEN HUIPUT Church Charity, gold, 1999
CLIO Carrols, shortlisted 1999
CRESTA City of Helsinki, winner, 1998
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